Marketing Project Manager

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  • Vakgebied Marketing & Communication
  • Dienstverband Fulltime, Parttime
  • Vacaturenummer VAC-10024047
  • Locatie Eindhoven
  • Type overeenkomst Secondment via YER
  • Branche Automotive, High Tech

Over deze vacature

For our partner DAF, YER is looking for a Marketing Project Manager, who will be working at the DAF office in Eindhoven. It's a full-time, temporary assignment, beginning immediately and initially lasting for a year.

Functie

Department Marketing Communications

The Marketing Communications department is end-to-end responsible for the development, implementation & roll-out of multi-channel communications campaigns to dealers and customers. This includes the development and execution of a retail customer loyalty program, lead generation campaigns and product promotions on behalf of dealers. These campaigns are based on customer intelligence, being relevant for each target audience throughout the lifecycle of the vehicle and include magazines, email marketing campaigns, social media and digital onlinemarketing. Campaigns should be data driven with the aim on achieving the pre-defined goals and creating a tangible return on investment. The department is also responsible for the communication programs to our dealer network, including information on new developments and wholesale product promotions.

Goals and responsibilities

As Marketing Project Manager you report to the Manager Marketing Communications and have the following responsibilities:

  • Re-design existing marketing communication programs to be fit for purpose, future ready and drive digital interaction and business with dealers and customers.
  • Manage marketing communication projects. Your responsibility includes defining business requirements, stakeholder management and implementation and rollout to the business. Projects need to be managed within time,budget and need to contribute to the PPE marketing communications roadmap.
  • Maintain a close relationship with Sales, Dealers and Customers, making sure that current and future business needs are identified and met.

Bedrijf

PACCAR Parts Europe (PPE) is a PACCAR division with a dynamic and challenging environment. PPE is responsible for the sales of spare parts to over 1,000 DAF dealers, TRP stores and customers around the world. To satisfy our customers’ ‘one stop shop’ requirement, PACCAR Parts sells DAF and PACCAR branded parts for DAF truck applications and TRP branded parts for other manufacturers of trucks and trailers. PPE has employees in all major European markets and PACCAR Distributions Centers (PDC) in the Netherlands, UK, Spain, Hungary, Russia, Panama and Brazil.

Aanbod

You will be employed by YER and seconded to DAF. We offer:

  • Good employee benefits;
  • Excellent guidance from your consultant and YER's back office;
  • Friendly atmosphere and open culture;
  • Community/network with other technology professionals from a variety of multinationals;
  • Events and master classes with interesting speakers and attractive companies;


Profiel

Profile

For this challenging job, we would like to meet with candidates with over six years of project management and marketing experience preferably within a digital marketing knowledge.

  • You have a master degree in a business or marketing field. Preferably experience with (digital) marketing communications.
  • Project management experience, both in marketing and infrastructure (system) related projects.
  • You are able to understand customer needs and translate that into business requirements. You are able to think from a customer perspective.
  • You are pro-active, self-starting and you can make things happen.
  • You have strong communication skills and are able to write and present fluently in English.
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